Why we posted the Amazing Pilchard Run video

Posted on 26 November 2012

Remember the amazing Pilchard Run video we shared with you a few weeks back? We asked what you thought of the strange phenomenon which showed a shoal of pilchards turn and gang up on a shark.

If you haven’t seen the video yet, click here.

Well, to those of you who didn’t quite believe it, you were right, it was a hoax, but for a good reason. Take a look at the new clip and see the reveal.

As stated in the video, John West will be donating 600 tins of Pilchards to Mimosa Primary School in Bonteheuwel, Athlone at the start of the school year in 2013. Thanks guys.

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